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HTML Explained: Part 1

Want to save money while promoting yourtags such as < P > and < BR >.2. HTML code
web-based business? Of course you do. Here'sdoes not differentiate between capitals and
some advice on the matter, from a freelancelowercase. Your tags can be typed either way
copywriter who knows: it pays to learn theand they'll still work no matter what.3. HTML
basics of HTML.If you're like me (stubborn),doesn't recognize Smart Quotes- those curly
you've probably been dodging HTML for manyquote marks that Word and other word
years. All that code mushed together... it'sprocessing programs like to convert your
distressing to look at! But here's the thing:straight quotes (or inch marks) into when you
HTML is your friend. He might be ugly, butleast expect it. HTML also doesn't recognize
he's a good guy to have on your side.Once you"curly" apostrophes (as opposed to straight
get a basic understanding of how HTML works,ones, or footmarks). If you use these in your
the gibberish starts to make sense. Andweb documents, the computer will interpret
that's when you'll realize how easy it is tothem as code and fill your web page with
create web pages for your own businessgibberish. So DON'T USE SMART QUOTES OR
without having to 1. pay a designer thousandsCURVED APOSTROPHES!Creating a Text Document:
of dollars, or 2. purchase one of thosethe Basis for Your Web PageStart a new file
expensive web design programs.Let's startin your text program such as Notepad, then
with a general explanation. HTML stands forsave it with the .html extension. For
Hyper Text Markup Language. It's the basisexample, you might name your file,
for every single design element you see on a"myfirstwebpage.html". Later, after you've
web page: layout, copy, image placement,entered your code into the text program, view
links, music, animation, etc. People whothe page as it will appear on the web by
design their sites using fancy web pageusing a web browser such as Explorer or
creators with buttons and copy/paste featuresNetscape. Click File>Open, and then enter the
are merely controlling the HTML code via thename of your file. Viola! There's the web
program's graphic overlay. Underneath it all,page that YOU created! The great thing about
the code's still there in its pure form. Youthis feature is that you can keep on saving
can see it if you go to a webpage and thenyour text file and refreshing the browser
click View>Source from the top menu.Easy Webpage to track your progress.Keep in mind that
Page CreationYou can create athe pages you create and save as .html files
professional-looking web page using HTML andwon't be available for viewing on the
the bare minimum of tools: a text programinternet until you publish them. This is done
(such as Notepad) to write and save files in,by purchasing a web hosting package through
a Web browser to view the files, and aone of the major web hosting companies; for
photo-editing program such as Photoshop.Everexample, You're required to "rent a space"
visit a webpage and then click View>Source sofor each web domain you own. But that's a
you can stare at the "guts" and try to maketopic for another article entirely.Now that
sense of it? The text program that opens thatyou know how easy it is to create your own
page is the same one you'll use to createweb page, it's time to uncover the "secret"
your own web page from scratch. Keep in mind,to HTML! HTML is logic-based; and for those
a text program is NOT the same as aof us who love a good logic puzzle, this is
word-processing program, such as Microsofttruly a beautiful thing. If you're ready for
Word. If you use Word, you may accidentallysome HTML web design revelations, read HTML
save your file as a .DOC, and in doing so,Explained: Part 2!Copyright 2005 Dina
create all kinds of coding problems that makeGiolitto. All rights reserved.Liked this
your page look crazy. NEVER create web pagesarticle? Have more of the same emailed to
in Word!Here are three salient points aboutyour inbox each month. Sign up for the
writing HTML code.1. Your text editingCopywriting and Marketing Ezine from Dina at
program does not recognize paragraph returnsand learn to write search engine friendly web
when you type them with the Enter key. Youcopy and market your web based business for
will separate your text manually, using HTMLfree.



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