| "There are many stereotypes about what we as | | | | sorted out all the searches and took out the |
| a community drive and to a certain extent, | | | | ten topmost researched vehicles from the |
| stereotypes are based on the most visible | | | | site. This kind of list actually just |
| members of our community. The reality is that | | | | reflects what kind of products the gay and |
| we live and work everywhere in the US and we | | | | lesbian community is looking for in products |
| are as diverse as the rest of the | | | | in the market. |
| population." | | | | |
| | | | The Mazda MX-5 from the Mazda Motor |
| These are the words given out by Joe | | | | Corporation took a spot in such a list. This |
| LaMuraglia who is the founder of is a | | | | vehicle has been the most searched for |
| website that is very much dedicated to | | | | various reasons and among which is that it |
| promote responsible consumerism. This website | | | | can be easily maintained with auto parts like |
| also tries to encourage every consumer in the | | | | Mazda MX-6 parts and Mazda Navajo performance |
| market to patronize and use companies that | | | | parts from various auto parts stores. Other |
| are gay-friendly. After all, there are | | | | vehicles included in the list include the |
| companies that discriminate such a group of | | | | Saturn Sky, Toyota Yaris, Dodge Caliber, |
| people and these companies show off their | | | | Volkswagen Jetta, Toyota Camry, Audi A3, |
| dislike for gays through their | | | | Toyota Prius, Saab 9-3, and the Pontiac G6. |
| advertisements, public announcements, and | | | | |
| product endorsements. | | | | LaMuraglia even comments, "Gay consumers as a |
| | | | group are more loyal to companies that |
| has just most recently listed out the | | | | demonstrate fairness and equality to the gay |
| vehicles that took the most interest among | | | | and lesbian community. Gaywheels.com's Top 10 |
| all gay and lesbian car aficionados, | | | | vehicles are all from automakers that are gay |
| enthusiasts, and shoppers. This website | | | | friendly. |