Proton Achieved Highest Sale For The Year

Malaysian automaker Proton has dominated theThe involvement of the largest European
Asian country's auto market in the past. Withautomaker in Proton may have also helped the
backing from the Malaysian government, Protonlatter's cause. Volkswagen AG, the manufacturer
was able to offer their vehicles at a significantlyof Volkswagen vehicles and auto parts such as
lower price than the competition. But in recentVW spark plug wires, is having talks with the
months, the Malaysian automaker faced itsMalaysian government over possible acquisition of
toughest problem. With foreign automakers likethe Malaysian automaker. Three rounds of talks
Toyota expanding their presence in Malaysia, thehave already taken place between the Malaysian
national car producer of the Asian country is ingovernment and representatives of the European
danger of plunging into more debt.automaker. A decision is expected to be reached
But it seems that the automaker has found abefore the end of the year.
lifeline in Volkswagen. The European automakerIn the recent unveiling of the new Proton
has been in three rounds of talks with thePersona, it was reported that the launch was
Malaysian government regarding the possibleconnected with the ongoing talks between the
acquisition of the majority of shares in ProtonProton and Volkswagen. But Prime Minister Datuk
currently held by the Malaysian government. WhileSeri Abdullah Ahmad Badawi cleared the issue
the deal is not yet completed, Proton is alreadysaying: "…foreign news reporter asked if
showing signs of resurgence after it posted itsthe new car would enhance Proton's standing
highest sale for any month this year last month.because Volkswagen would like it that Proton has
According to the automaker's report for thea good car."
moth of July, they have sold 44,926 vehicles for"My reply was that talks between Proton and
the month. That figure is 2.6 percent more thanVolkswagen had nothing to do with the production
the company's sales output forte month of Juneof this car or any particular car," the Prime
this year. Compared to last year's July, theMinister continued.
company's July 2007 sales are 9.6 percent higher."We are talking about some kind of general
This shows that Proton is starting its resurgence.cooperation that could possibly be either on equity
The Malaysian Automotive Association said in aparticipation or in the form of some other kind of
statement that the increased sale for thecooperation."
Malaysian automaker is the result of the higherThe possible acquisition of Proton by Volkswagen
income of civil servants. It has been reported thatwould mean that the latter will be pouring in
civil servants in the said Asian country had theirmoney to the operations of the Malaysian
wages increased by 7.5 to 35 percent. Theautomaker. It is expected that Volkswagen will be
introduction of new auto models is also a reasonmarketing Proton vehicles outside the country
for the increased attention and thus sales forwhile Proton will aid Volkswagen in the Malaysian
Proton.auto market.