Women and the Car-Buying Experience - A Few Tips to Make it Less Painful

Women make up the larger part of the populationvalue', NOT 'selling privately'. and here's the reason
that purchase cars on their own. And, whetherfor this. Whenever you trade a car in at a
you're going with your boyfriend, your husband ordealership, that dealership is going to offer you
your dad, the fact is that more than 80% of thethe least amount they can in order to maximize
time, the female makes the final decision, even iftheir turn-around profit. In most states, they're
the car is not for her. These are FACTS. It is torequired by law to run those cars through the
your advantage to know other facts when goingservice department to make sure the car meets
to a dealership to buy a car. Armed with saidminimal state requirements for reselling. This costs
facts, you'll be able to make your experience lessthe dealership money, so they take that into
dreadful and you'll come away with the car youconsideration when making their offer to you for
want at a good price without having to spend 8the trade-in value. Also, if the trade-in has more
hours trying to do it. I know. I used to work inthan 60K miles, it's value is drastically reduced
the business and saw all the tactics that 'oldbecause the dealership can't offer any warranty
school' car dealers (and their employees) utilize toon it when they try to resell. In short, it's likely
intimidate women buyers. Sadly for them, theythat your trade-in is going to be sold to an auction
never got the concept that women are NOT as(that's where those little, privately owned car lots
stupid OR helpless as they may have been inget their cars) and the dealer isn't likely to make
another era. Again, this is most definitely to yourany profit on it. Hence, their ridiculously low
advantage.trade-in offer.
Before I go further, I think it's important to tellIf you want to get the most for your old car,
you WHY I opted to sell cars. After all, mostyou're better off selling it yourself. It's not nearly
people are about as fond of car salesmen as theyas convenient as trading it in, but you're most
are of sticking cactus under their fingernails. Solikely to get the most for it if you do it yourself.
why would anyone WANT to sell cars? Well, IIf that's not something you want to contend with,
was sick and tired of watching my sisters, friendsthen get all your information gathered about what
and various other gals get ripped off. And I wasyou can get fro a trade and don't say a word
certain that I could do a better job than most ofabout it to the salesman until AFTER you've
the bozos I'd seen on various lots, using thosenegotiated your price on the new car. Keep the
tired old 'slick' lines and laughing all the way to thetrade-in out of the equation to secure your new
bank. You could say that I was on a mission. Icar price. It'll minimize even more 'negotiating'.
spent 4 years selling cars, quite successfully IAT THE DEALERSHIP:
might add, and only quit the business because itSo now you've got all your information gathered
was apparent to me that I was NOT going toand you've made your decision as to which car
change the way business was done. The Oldyou're going to buy. You've also figured out
School Boys Club was firmly entrenched and Iwhere you're going to get your financing and the
wasn't going to change that. What I did change,value of your trade-in. You're ready to buy your
however, is how all the women I know now buynew car.
their cars. In other words, I learned the businessBefore you drive onto the lot, you must have the
and can now use that knowledge to help others.following decisions made:
It's an awesome feeling and the time I spent wasYour Down Payment (the MOST you're willing to
well worth the payoff. To that end, I shall shareput down on the car)
what I learned in an effort to help YOU make theYour Monthly Payment (not a penny more)
car-buying experience a bit less dreadful.Your Trade-In Value (the least you're willing to
DO YOUR HOMEWORK:accept)
There is a wealth of information on the InternetYour Credit Score (if you're financing through the
that can assist in your process and limit thedealership) Go in and ask to speak to the new car
amount of time you need to spend at the(or used car) sales manager. Tell him/her what
dealership. Such resources as Edmunds and kbbcar you're going to buy. Drive the car one more
(Kelly Blue Book) will give you exact prices ontime to be sure it's 'the one'. Once you've
both retail and dealer costs, as well as reviews onreturned from your test drive, they're likely going
the vehicle in question. is great for reviewing usedto sit you down at some desk and begin the
cars, Edmunds is both new and used cars. Youwhole 'negotiating' process with what's called a
can also get help from Costco if you happen to'4-square'. This is where you'll be asked to fill in
be a member. They have a pretty awesomeyour information (including your SS number). DO
buyers plan that allows you to know before youNOT fill in your SS number until you've got the
get to the dealership what price you'll pay for thedeal you want. Because the moment they have
vehicle you've chosen. This eliminates all thethat number, the salesman or the manager is
'haggling' nonsense. Most dealerships that allowgoing to run your credit. If you already know
Costco deals have one salesman who works withyour credit score (which you should, if you've
those customers and you can even schedule andone your homework), they don't need to do this
appointment to minimize the time you're there.just yet. As soon as you're done filling in your
It's quite handy. If you don't happen to be ainformation, they're going to disappear into
Costco member, you can still arrange things inanother office and start with their highest
advance by doing your research about the carnumbers. The moment they return to the table,
you want and then calling the dealership to maketake that 4 square out of his hands (he is NOT
an appointment with their Internet Sales person.going to want you to do this, as this is his 'control'
But we're getting a bit ahead of ourselves.document...they actually teach you this when
First, figure out what you want. If you're decidingyou're new to the car business!) But, grab the
between a few different vehicles, set aside apaper and cross out everything they've written
couple of hours during the week (if possible) to godown, replacing each number with YOUR numbers.
to each respective dealership to test-drive theThese numbers will include price of the car, down
various models. I suggest week days as opposedpayment and monthly payment. (the 4th square
to weekends because there's typically less trafficis for the trade-in, which you're not getting into
at the dealerships during the week and you canjust yet)Tell the salesman or manager that this is
get in and out pretty quickly. Depending on theyour 'final offer' and you've got 45 minutes
state in which you live, it may be required for youbefore you'll be leaving the dealership. Check your
to hand over your driver's license so they canwatch and make a note of it on the 4 square.
make a photocopy of it. Some states actuallyThey may try to tell you that you can't buy a
require the dealership to have your license on filecar in 45 minutes, and I'm telling you that YOU
(insurance liability, etc) so you have to allow themCAN. I've done it more than a dozen times with
to do this. You can check with your local DMVvarious friends/family and it is totally possible to
about your state's laws. If you must allow thembuy a car in that amount of time IF you've done
to photocopy it, GO WITH THE SALESPERSONyour homework and have all your ducks in a row.
when he does this. Why? Because I've seen moreAt this point you're going to have nerves of steel
than one knucklehead manager try to keep thebecause it's likely all the 'tactics' are going to
license in his possession in an attempt to keep theappear. DO NOT BE SWAYED. Stick to your guns
buyer in the dealership. As stupid as this sounds,and tell them this is it. PERIOD. If there's anyone
I've seen it happen.in charge who's got half a brain, you're going to
So, you've driven the cars you are consideringbe signing paperwork in 15 minutes or so. If not,
and narrowed it down to 2. Next step is to seestick to your plan and LEAVE. If you're making a
which car is going to be the better value. Go toreasonable offer, they're going to make the deal.
Edmunds and research each vehicle. Get theIf not, you'll know soon enough. By 'reasonable
MSRPs as well as the dealer's invoice price. Youoffer' what I mean is an offer that is above their
can also use their calculator to estimate whatinvoice cost (they are entitled to make a profit.
your monthly payment will be. It's a good idea toThat's what they're in business for!)but not so
know your credit rating beforehand, so you'llhigh that they're taking your head off in their
know what kind of interest rate you'll qualify for.profit. Once they've agreed to your offer, THEN
At this point you can plug in all your numbers,you can tell them that you'll be trading in your old
from how much of a down-payment you'll havecar. Don't be surprised if this is met with great
to the length of the term and figure out if it'sagitation. They really hate when people do this.
doable. You can also go directly to theBut, again, don't expect to get top dollar for your
manufacturer sites to see if they have anytrade, especially if you've just negotiated the deal
special deals going on (offered by theyou want. They're going to make an offer and
manufacturer, not the dealership) and plug thesethen it's u[p to you to decide if it's worth your
numbers in as well.time to trade-in or sell on your own.
FINANCING OPTIONS:IN A NUTSHELL:
Depending on what kind of offers theThe bottom line is this: go armed with information.
manufacturer has, you may wish to finance yourKNOW what you will or won't pay. And keep an
vehicle elsewhere and bypass the entire dealershipeye on the time. It's not impossible to get the
finance department. More often than not, they'redeal you want with little effort or time spent. You
going to try to charge you a percent or 2 overjust have to know what you're talking about and
what you actually qualify for. They make moneystick to your guns. One more thing:
on this, so they'll do their best to jack up the rate.Depending on your location (4 season climate or
If you go to your credit union or other financialnot), there are certain months when you're going
institution beforehand, you'll be able to get theto have an added advantage. In the 4 years I
best possible rate and, again, spend less time atsold cars, I found that November through the end
the dealership. When I bought my last truck, Iof February were much leaner (in sales) than the
went through my credit union and got a rate thatrest of the year. Also, the end of the month
was 5% less than the dealership offered. That's a(whatever month) because dealerships have
HUGE difference in your total cost, so don'tquotas and they're more likely to take any deal in
underestimate what you may be able to find.order to meet those quotas. Summer is probably
TRADE-INS:the busiest for dealerships, so if you can avoid
If you're planning on trading in your old car, theshopping during the summer and wait til late
best thing you can do is to get the value of thatOctober or November, it may help you even
car on KBB. You'll need to look under 'trade-inmore.