| Initiated by the industry pioneer, Albert de Dion in | | | | automotive marketplace. |
| 1898, the Paris Motor Show or the "Mondial de | | | | Exhibitors' Profile |
| l'Automobile," is one of the biggest automotive | | | | Traditionally the exhibitors have included |
| trade events in the world. A bi-annual event, with | | | | manufacturers of private vehicles, "niche" |
| the last being held in 2006, 72 world premieres | | | | automakers, the main vehicle equipment |
| were launched by car manufacturers during the | | | | manufacturers around the world, topnotch |
| event. | | | | designers and some of the best service providers. |
| This year's show is to be held from October 4 to | | | | Some examples of the profile of exhibitors include |
| 19. And not to mention that this time too, | | | | private cars manufacturers, manufacturers of |
| expectations are high and a number of innovative | | | | utility/company vehicles, fitters of utility vehicles, |
| products are expected to greet the visitors. | | | | mini cars manufacturers, designers, equipment |
| Popularity & Reach | | | | manufacturers, car parts dealers, insurance |
| The auto event's popularity is unparalleled, in 2006 | | | | companies, driving schools, tuners & |
| over 11,000 journalists flocked over to the venue | | | | manufacturers of automotive accessories, etc. |
| from about 100 countries. It's a one stop | | | | Some automobile premieres to show up at the |
| destination for professionals from the whole | | | | event have have already created a lot of buzz. |
| industry and around the world to visit the show, | | | | Honda Insight Concept Hybrid, a five-passenger |
| meet automotive manufacturers and service | | | | hybrid going on sale in the U.S. next spring is |
| providers. Not only businesses, but the general | | | | proposed to be marketed at a price much below |
| public too is attracted in large numbers. Hence the | | | | than today's hybrids. An All-new Ford Ka will also |
| show caters whole-heartedly to the automotive | | | | debut at the Motor Show. Similarly, Subaru would |
| trade industry in several ways, such as for | | | | unveil the boxer turbo diesel engine. |
| product launches, services marketing, image | | | | To learn more about the auto trade event, kindly |
| building exercises, marketing experiments and PR. | | | | visit my blog Automobile Hotspot. |
| All of which makes it a truly happening | | | | |