Bmw Concept Likely to Spawn Sedan, N.a. CEO Says

BMW is likely to spawn sedans to top its model2008. The front engined and rear wheel drive
range in the coming years. The upcomingcoupe is powered by an enhanced version of the
premium four-seat sedan will be based on a4.5 L V8 found in the Cayenne. The coupe is said
concept vehicle shown at the Shanghai auto show.to be the longed-for fruit of Porsche's 989
Tom Purves, the CEO of BMW of North America,concept from the late 1980s.
said that the German automaker probably will buildAccording to Purves, the dealers loved it, he sees
a car based on the CS: "We have a reasonableroom at the top of the range for it and that
number of examples where we have built aBMW usually does concepts with the intention of
concept car and relatively small examples wherebringing a production version to market later.
we have not built a concept car."Sounds like a done deal to us.
The BMW Concept CS was undeniably one of theThe BMW Concept CS illustrates that the
breathtaking stunners of April's Shanghai Autoautomaker is "predominantly interested in building
Show. The sleek coupe-like vehicle with fourvery beautiful luxury sport sedans," said Purves.
doors has pulled mostly raves and lots of hintsThe CS is "not a stretch or modified anything," he
from BMW execs that the CS is a car they wouldadded. "It has aerodynamic style and presence,
like to see built. The Concept CS is a low-slung,which is important for customers in that
four-seat sport sedan equipped with cutting edgecategory."
auto parts like the improved BMW clutch disc,Purves said that the automaker which is
engines, radiator, suspension and more.headquartered in Munich, Germany sees a market
The forthcoming sedan will be designed to rivalabove the seven series but below the Rolls-Royce
vehicles such as the Mercedes-Benz CLS and themodels. Formal market research from the
upcoming Porsche Panamera. Both competitors callShanghai Auto Show is not in, but the preliminary
their cars coupes. But like the BMW show car,reaction to the Concept CS has been positive,
they have four doors and a low roofline. Withoutadded Purves. "Our dealers, having seen the
coming out and saying so, Purves all but said thatphotos, are very excited. They love it. I don't
the CS will likely make its way to production.know the research from the auto show. If media
The Mercedes Benz CLS-Class, based on theand dealers like it, there's a good chance the
coupe version of the E-Class model, uses thecustomers will."
automaker's W219 designation. The car markedBMW has always had a very tight community
the return of the automaker to thefollowing. Analysts say that the German car
executive-size coupe market since the terminationmaker is one of the few automakers that
of E-Class coupe variant. According to asupport driving their cars to their limits, suggesting
Mercedes-Benz press release, the CLS-class was"spirited driving" in certain operation manuals. This
produced to combine the "strong, emotivereputation is well secured by the German
charisma" of a coupe with the "comfort andautomaker. This is why the company is absorbed
practicality" of a sedan.in producing remarkable cars with exceptional
The Porsche Panamera, on the other hand, is aperformance, ergonomics and styling.
four-door, four-seat coupe set to be launched in